The ‘Big Gulp Ban’ – a nudge or not?

The ‘Big Gulp Ban’ – a nudge or not?

by | Oct 8, 2012 | English post

  – Pelle Guldborg Hansen, Ph.d. ORIGINALLY PUBLISHED ONLINE: 2012. SLIGHTLY REVISED: OCTOBER 2022 Introduction  In the summer of 2012 New York mayor Michael Bloomberg suggested banning the sale of super-sized sodas and other sugary drinks more than 16 ounces at...
How To Nudge Alzheimer’s Patients At The Bus Stop

How To Nudge Alzheimer’s Patients At The Bus Stop

by | Dec 30, 2011 | English post

The fake bus-stop outside Benrath Senior Centre in Düsseldorf. It looks like an ordinary bus-stop with the tiny exception that no buses arrive. When we talk about nudging there’s a tendency to think of it in broad terms as tools and techniques that affect people in...

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