Click: Reducing Unnecessary Energy Usage

Click: Reducing Unnecessary Energy Usage

by | Jan 20, 2014 | English post

In this blog post we review the student experiment ‘Click’, aimed at reducing unnecessary energy usage at Roskilde University by combining priming with greater salience. Living in the colder parts of the Northern hemisphere surely has its advantages. In Denmark our...
The ‘Big Gulp Ban’ – a nudge or not?

The ‘Big Gulp Ban’ – a nudge or not?

by | Oct 8, 2012 | English post

  – Pelle Guldborg Hansen, Ph.d. ORIGINALLY PUBLISHED ONLINE: 2012. SLIGHTLY REVISED: OCTOBER 2022 Introduction  In the summer of 2012 New York mayor Michael Bloomberg suggested banning the sale of super-sized sodas and other sugary drinks more than 16 ounces at...

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